Swimming may not have been an activity most think of when dreaming of the uses for AR but Canadian fitness company FORM’s goggles prove that there’s a use for it even while underwater. Within their subscription service swimmers get access to several AR enhanced workouts that presents information about position, pace, heart rate, and other contextual information that can help inform them about their performance. The target audience feels like professional swimmers, and it wouldn’t be the first time that Olympic athletes used AR during training.
Another use case for AR that may not immediately come to mind is taxes. The U.S. Department of Treasury has released an open request for proposal (RFP) to companies to build the next generation of software to enable citizens an easier path to managing their documents and financial data. What makes this different than other RFPs from the government is the inclusion of AR and focus on user experience. Contact details for consideration are at the end of the article. We’re very interested to know what form the eventual project will take, and we’ll share news when there is more available.
Web-AR now allows a fairly advanced set of features and triggers, and the recently released remake of the horror movie Candyman hit on a fantastic blend of technology and film lore. Those unfamiliar with the story may not know that the main villain appears behind you when you say his name in a mirror. The sound-based trigger is a fun way to use existing technology to help immerse the user into the movie's lore. Give it a try and see if you're brave enough to say his name.